Marketing strategies and insights for online shop owners looking to grow visibility, traffic, and sales through scalable, sustainable approaches.
Remember 2018? You could name a product “Blue Coffee Mug Coffee Cup Blue Mug for Coffee Large Mug Gift for Mom” and Etsy would think you were a genius. Fast forward to 2026, and that title is the digital equivalent of shouting into a pillow. Today’s search engines—and the new AI-powered “Search Generative Experiences” (SGE)—are […]
If you’re an Etsy seller, you know the feeling. You spend hours crafting the perfect product, you finally make a sale, and then—poof—a chunk of your profit vanishes into “transaction fees,” “listing fees,” and the dreaded “offsite ad fees.” It’s like paying a “success tax” every time you do something right. Shopify users, you aren’t […]
Let’s be honest: Most Etsy sellers hate writing product descriptions. After hours of designing, crafting, and photographing your newest creation, the last thing you want to do is stare at a blank white box and try to sound “searchable” yet “human.” Most of us end up copy-pasting the same generic specs or, worse, stuffing the […]
Most online shop owners spend a lot of time trying to attract attention. They post on social media, tweak listings, and run promotions, hoping the right customer eventually finds them. But one of the biggest missed opportunities is showing up when customers are already searching for exactly what they want to buy. Not browsing.Not scrolling.Actively […]
Ever found yourself glueing rhinestones to a phone case at 3 AM while wondering why your bank account still looks like a desert? You’re not alone. The line between a fun weekend project and The Difference Between a Hobby Shop and a Real E-Commerce Business is often as thin as a piece of washi tape. […]
For many small online shop owners, the dream of “scaling” often feels synonymous with “adding more products.” We imagine that a larger catalog naturally leads to larger revenue. However, the reality of successful e-commerce growth is often the opposite. Scaling isn’t about breadth; it’s about depth, optimization, and maximizing the value of what you already […]
Why Your Product Listings Aren’t Selling (And How Listings Genie Fixes That) You’ve got amazing products. You’ve taken beautiful photos. You’ve set competitive prices. So why aren’t people buying? Here’s the uncomfortable truth: your product descriptions might be killing your sales. And honestly? We get it. Writing compelling product descriptions is hard. You’re a creator, […]
Post Body If you sell products online, keeping everything organized can feel like herding cats. A facebook and instagram product catalog helps calm the chaos by giving your products one tidy home that feeds multiple places at once. When product data lives in one central spot, it stays consistent whether someone sees it in a […]
Optimizing your product titles is a crucial step in increasing online sales. By crafting compelling and informative titles, you can capture the attention of potential customers and drive more traffic to your listings. Embed360’s product title optimization tools can help you achieve this. Checkout Listings Genie The Importance of Product Title Optimization Product titles are […]
When it comes to building a successful online presence, brand consistency, increased traffic, and a seamless user experience are key factors that can make or break your digital strategy. One powerful way to achieve these goals is by embedding your Etsy shop into your WordPress website. In this blog post, we’ll explore the numerous benefits […]